One of Apple’s strongest points is how they release their phones. They send out an invite to an event, then at the event make a clear availability date. This causes people to get excited for the product and even line up for it.
Verizon took a different approach. They added a release date of Dec. 9 to the stores’ databases, and never made an official announcement. Everyone gets excited for that day, but Verizon has decided to stamp that down as well. Verizon took down the date from the databases and replaced it with “Launch Date Coming Soon.”
I don’t understand what Verizon is going for. Are they trying to get hype? Are they attempting to draw more in with their deadline extension? Or are the marketing people really just that clueless?
Many people have their two year upgrades coming up and would like to upgrade to the Nexus, but with so much waiting and games people are beginning to lose patience with Verizon. It’s not sure whether the phone isn’t actually going to be released on the 9th, and other sources are saying that it could be on the 13th. Who knows?
Verizon either needs to stick to the leaked dates to encourage more hype assurance or just give us a solid, set release date.